MTV WYSTAJLOWANI
Wystajlowani is a new inspiring reality makeover programme produced by MTV Poland. The fashion show is mainly character driven but also ads a competitive element between the hosts.
(ROLE)
CONCEPT
CREATIVE DIRECTION
PHOTOGRAPHY RETOUCH
ANIMATION
(CLIENT)
MTV POLAND
(CREDITS)
PRODUCTION _ OLA NOGOWSKA / MACIEJ ROŻEN (MTV)
PHOTOGRAPHY _ DAWID KLEPADŁO
FASHION STYLIST _ KASIA SZABLEWSKA
MAKEUP _ EDYTA KOBUSIŃSKA
HOSTS _ NINA CIEŚLIŃSKA / PATRYK SPIKER
(ABOUT THE SHOW)
Participants share their stories and deep motivations for needing a change in their life which will help them reflect their true self. I came up with a creative concept for the trailer and promotional assets which I called "B&W neon". The black and white photographs reflect the fashion heart of the programme, while the fast stop-motion tempo and neon-like elements embody the competitiveness and edgy character of the MTV show.