• visual
  • experiences
  • brand
  • motion
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brand identity and motion

Contemporary visual
experiences that connect to
the core values of the brand

in a nutshell



ABOUT


My job is to identify brand insights and translate strategy into design. In alignment with business objectives I develop visual & conceptual solutions for corporate and cultural projects.


KRZYSZTOF BEDNARSKI

My name is Krzysztof Bednarski and I’m a multidisciplinary creative director and collaborator. With 15+ years of experience in the field, I've had the privilege of working in multiple sectors, including branding, advertising, broadcast & digital communication. I am a designer, animator & photographer. In search of sleep and sanity. On smaller scale I work independently with clients transforming brand beliefs into multiple visual languages. On large scale projects I’m a creative who mentors and leads teams by example with a hands-on approach. I am a curious problem solver and believe in straightforward communication and mutual trust.





capabilities



FOCUS


My main focus is to support the creation of new brands & brand transformation. My work is meant to back up your vision and align creativity with strategy to coherently articulate your brand's personality consistently across all touchpoints.



& expertise


01. Branding
° Market research   ° Brand definition   ° Brand positioning   ° Purpose   ° Values   ° Brand guidelines  
02. Visual Identity
° Visual Language   ° Logo design  ° Brand collateral   ° Wayfinding   ° Packaging   ° Signage   ° Brand imagery   ° Iconography   ° Website development (sorry)
03. Content Production
° Social media content   ° Motion design   ° Video   ° Photography   ° Print & Outdoor  
04. Creative direction
As a creative dir. I collaborate with firms and agencies on selected projects to help explore new ideas and have a hand in elevating production. I supervise creative work with a strong focus on mentoring and building team mentality. Problem solving. establishing workflows, managing content goals.



MOTION MIXTAPE — 2023 —









(traditional logo orgy)
I have been fortunate to create work for some (pretty cool) brands.

(WORK) — PERSONAL —